FRANCHISE FAQs

Opening a mattress business is a great way to start a new career in an exciting industry. Since 1958, Verlo Mattress has been helping Americans sleep better with our specially-made proprietary mattresses.

Entrepreneurs interested in opening their own franchises often have questions about becoming a Verlo Mattress franchisee. If you have questions that aren't covered here, please contact our Franchise Support Team at 414-585-8916!

How Much Do Verlo Franchisees Make?

The Federal Trade Commission and state franchise sales regulations do not allow franchisors to provide profit projections. However, if you become a qualified candidate, we would be happy to share our Franchise Disclosure Document. The Franchise Disclosure Document will highlight our historical sales from our franchised locations.

How Much Does It Cost To Become A Verlo Franchisee?

All-in start-up costs range from approximately $85,000 - $765,000 depending on a number of variables, including the size and condition of your location. A complete breakdown of these estimated costs is included in our Franchise Disclosure Document.

Does Verlo Offer A Veterans Discount?

We offer a 25% discount on the Initial Franchise Fee for the Retail/Assembly Store or Retail Service Store to United States military veterans who qualify to operate a Verlo Mattress Store. If the veteran is applying to operate the Verlo Mattress Store as an entity, the veteran must own and control at least 51% of such entity. This discount does not apply to the purchase of a Verlo Mattress Satellite Showroom franchise.

Does Verlo Offer Financing?

No, you will be responsible for financing. We are happy to introduce you to lenders and financing brokers who are familiar with our business.

Do I Need Experience In The Mattress Industry?

No. We are looking for individuals who share our obsessive dedication for over-the-top customer service. We can teach you and your team the rest.

What Makes Verlo Mattress Different Than Other Mattress Companies?

Our proprietary mattresses set us apart from the competition. They are made by us, greatly simplifying things for our franchisees. Using our unique ordering system, you can easily purchase the inventory you need (oftentimes for a much lower cost than buying from a third-party supplier). This allows us to keep prices low for our customers and profit margins high for our franchisees.

Who Are Verlo Mattress’ Target Customers?

Our customers are just about anyone who needs a better night’s sleep. Our high-quality mattresses are sold at highly competitive prices, making them accessible to a wide range
of customers. Our guests are often pleasantly surprised to find that they can afford a mattress of a much higher quality from Verlo than from our competitors. Best of all, we offer a custom adjustment service on all of our mattresses, ensuring that they meet each of our guests’ unique needs.

What Kind Of Experience Do I Need To Purchase A Franchise?

Verlo Mattress franchises are simple to run, and our franchisees don’t need any specialized experience prior to making their investment. We’ve developed a training program that’s designed to teach you everything you need to know about our products, our customers, our business model, and our operations. Best of all, we’ve developed integrated software systems that make it easier than ever to manage inventory, manage your finances, make sales, and more. We’ve worked hard to ensure that running one of our bedding businesses is as hassle-free as possible.

What Support Can I Count On From Verlo Mattress?

Verlo Mattress is invested in the success of all of our franchisees. We work hard to support you, so you can reach your goals and grow your business. We’ll work with you to develop a strategic marketing campaign that will drive new customers to your business. We’ll also work with you regularly, helping you set goals and giving you strategies and advice to help meet them. We’ll assess the performance of your business and help you maximize your investment. Along these lines, one of the most significant ways we support our franchisees is by helping them select just the right location for their new mattress business. With our real estate connections and expertise, we’ll work with you to find a storefront that’s in the right area, at the right price. As you continue to grow your business, we’re always just a phone call away.

Can I Convert My Mattress Retail Store Into A Verlo?

Do you currently own a mattress business? Are you struggling to find new customers, keep your inventory costs low, and manage all of the demands of running your store? If so, converting your mattress business to a Verlo Mattress franchise might be just the solution you’ve been looking for. Verlo Mattress has decades of experience in the industry, and our business model is highly efficient. Partnering with us is a great way to breathe new life into your existing mattress business.

Do You Have Other Questions?

These are just a few frequently asked questions we hear about opening a mattress business. Contact us today to answer any additional questions.

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