<img height="1" width="1" style="display:none" src="https://www.facebook.com/tr?id=202192060703865&amp;ev=PageView&amp;noscript=1">

How Do You Convert Your Mattress Business?

by Sleeping Beauty on Sep 10, 2018 9:41:00 AM

Photo of newly opened Verlo Mattress storeDo you currently own a mattress business? Are you struggling to find new customers, keep your inventory costs low, and manage all of the demands of running your store? If so, converting your mattress business to a Verlo Mattress franchise might be just the solution you’ve been looking for. Verlo Mattress has decades of experience in the industry, and our business model is highly efficient. Partnering with us is a great way to breathe new life into your existing mattress business.

A Vertically Integrated Business Model

If you’re running a traditional mattress business chances are your business model is quite different than Verlo Mattress’. In traditional mattress stores, store owners purchase inventory from different suppliers and manufacturers. They keep a range of brands on-hand and are forced to liquidate older styles at low prices in order to make room for the new. This model leaves business owners vulnerable to losing money several different ways. Furthermore, their income depends on what manufacturers charge, leaving less room for profit.

At Verlo, our mattresses are custom-made on-site. Our popular mattresses have been delighting customers for generations. Because we offer a comfort adjustment service on our mattresses, they’re sure to meet the unique needs of each client. Best of all, this business model allows us to offer our products to consumers at highly competitive prices while still leaving plenty of room for our franchisees to make a profit. By cutting out the middle-man, everyone wins.

What Does it Take to Convert?

In order to convert your mattress business to a Verlo Mattress franchise, you’ll be responsible for paying a franchise fee. This fee covers the cost of the training and support you’ll receive, as well as the use of our brand name. This one-time fee is your key to accessing many of the resources you’ll need to revamp your business. You should also plan on investing in things like fresh inventory, new signage and fixtures, and other similar updates. Modest ongoing fees will help us to invest time and resources in supporting your business as you move forward.

How Will Verlo Mattress Help?

Photo of Chris Nolte with Verlo Mattress CustomersThe experts at Verlo Mattress will be there to help every step of the way. Our experts have helped many franchisees to open their locations, and we’ll be there to provide you with the guidance and support you need. We’ll help you to access cutting-edge market research, allowing you to make the most of your future marketing efforts. We’ll show you how to efficiently manage your business with our bookkeeping strategies and resources. Together, we’ll establish quarterly goals and provide you with strategies to meet them.

All-in-all, running a Verlo Mattress franchise is a much different experience than running your mattress business alone. We’re invested in your success, and you’ll be able to look forward to our guidance, support, and encouragement to help you grow your business. Don’t continue to go it alone – revamp your business by converting it to a Verlo Mattress franchise.

If you’re interested in converting your mattress business to a Verlo Mattress franchise, contact us today to learn more about what we have to offer.

Topics: Converting Your Mattress Business, Franchise Support

Personalize You Sleep with a Sleepiphany Mattress. Image of Sleepiphany mattress with adjustable layers shown.

Get Email Updates